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Sofia Fima trunk show

Sofia Fima is on a mission: to stop the three bag schlep so many women are familiar with on a daily basis. Come see the collection and meet the founder at For Now.

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Dianna Pozdniakov, an architect turned fashion design entrepreneur, created her handbag line, Sofia Fima, to serve the needs of busy women on the go. Her brand pair’s high quality American made handbags with organizational inserts to allow women to streamline their routine by offering a stylish way to organize everything from laptops to baby necessities. Sofia Fima is dedicated to organizing women’s busy lives with style, confidence and ease.

Dianna is visiting FOR NOW to share her collection of handbags and organizers on Thursday May 19th. Every style in the collection will be on display to test and try on. She encourages you to bring all of the things you carry with you on a daily basis to try out her organizational solution. She wants to stop the three bag schlep so many women are familiar with on a daily basis.